Ref. NB—2026 — Creative & UX Strategist — Custom edition, unlimited
Websites and online stores for demanding fashion, lifestyle and designer brands.
For more than 10 years, I've designed digital products for agencies like DDB, BETC and Publicis, and brands like Louis Vuitton, Chanel, Prada and Diesel.
My role is to clarify what's at stake and keep every experience coherent, beyond simple execution. AI is a tool for exploration, never a shortcut for craft.
Visual identity, moodboards, layout — clear direction before anything goes live.
User journeys, wireframes and information architecture for experiences that convert.
Custom Shopify stores built for conversion, from catalog to checkout.